A Million Ads delivers dynamic creative and personalisation for digital audio.
Dynamic CreativeA Million Ads is the new standard for data-driven creative, enabling brands to engage people with the right content at any given moment. We make this possible by combining technology with innovation in the creative process to deliver relevant and personalised digital audio ads on-the-fly.
We start with your idea and the message you want to communicate. We breakdown and define the elements that can be personalised and work with you to bring dynamic and engaging content to each and every one of your audience.
Here’s where we use data to make the ads smart and relevant. The data comes from what we know about the user (age, location or gender etc.), environmental data (time of day, weather etc.) or even campaign data (deals or offers etc.).
When you fuse creative with data, magic happens... this is where we create a unique and personalised advert, relevant to each listener. Conscious and subconscious messaging can be used to catch attention and subtly build awareness.
A Million PossibilitiesWe combine all the data points known about the user, their environment and the campaign to influence the creative they hear. The more we know, the more personalised versions created, making for a more personal experience. The A Million Ads technology creates all of the personalised versions automatically, controlling production costs.
Creativity at Scale
We remove the incremental costs previously associated with personalisation. A Million Ads to a million people...
Our platform simplifies production and drives return on investment with campaigns, effortlessly delivering dynamic creative on-the-fly.
Effective and Relevant Adverts
Content is unique, personal and relevant to consumers - making for a meaningful experience.
Founder & CEO
A Million Ads is the culmination of my experience working with the BBC, Vodafone, Global Radio, Xfm, Heat Radio and Key 103. I’m passionate about Audio and believe that the values and sensibilities of one-to-one communication, when applied to digital advertising, will improve its effectiveness and impact with users.
I spend my life at the intersection between technology, business and creativity, on a quest to find valuable and interesting new ways of doing things. Hence A Million Ads! When I’m not making media personal, I can be found strangling guitars or being a taxi driver for my children.
Head of Engineering
I am passionate about delivering fantastic products that our customers love. I am fortunate over the past 20 years to have worked globally with many organisations, largely in the digital media sector. Outside of dreaming about the next product feature you will find me building guitar amps or spending time with my family.
Head of Creative Development
I’m fascinated by sound: hearing it, listening to it, recording it, editing it and particularly understanding how and why it affects us the way it does. At A Million Ads I have the ability to make the way we experience sound within ads even more personal and well… human!
A best-tool-for-the-job kind of software developer in love with all things technical. After spending most of my career in the digital media sector, I am pleased to be working on a such cool idea at such an early stage. Talk to me about coding, football tactics or Prince's falsetto.
Over the past 15 years I have set up and run 6 businesses across 5 sectors based in Spain and the UK. The Sandpit (A Million Ads growth partner) is the fusion of all my learnings over the years and I’m really excited to help build and be a part of the A Million Ads journey.
Get in Touch
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