When we launched the current A Million Ads brand back in 2016, it reflected the young, ambitious start-up we were at that time – bold, bright, and in stark contrast to the grown-up brands of the media world.
6 years and over 10 billion impressions later, we’re no longer the new kid on the ad-tech block and the time has come for us to recognise everything that’s changed since with a new identity. Our new brand is slick and clean. It’s clear about exactly who we are and what we do.
And whilst we’ll always be A Million Ads (including across our website and email), we’ve decided to lean into the acronym that has been given to us by our clients over the years – AMA. As part of this, we’ve redesigned our logo. Our new iconography holds a dual-meaning, representing both the shape of audio wave forms and a dot-dash pattern that spells AMA in Morse Code.
Of course, our new branding is represented across all our public-facing platforms, including our Studio tool, which has been given a new lick of paint whilst retaining the same form that our clients already know.
Audio Has Never Looked So Good.
Dec 22, 2022
Reshaping Human Storytelling with Addressable Media
Jan 25, 2023