Building in the Studio Platform
Video: Bringing Your Campaign to Life in the AMA Studio Platform
Last Updated: July 3, 2025With your script approved and your audio files ready, it’s time for the final step: building your campaign. This is where all the creative elements – your script, your audio, and your strategy – come together in our intuitive Studio platform. It’s a straightforward process that guides you through four clear stages to get your...
Stage 1: Script Integration – Laying the Foundation
Last Updated: July 3, 2025Let’s start by getting your script into the Studio platform. It really is as simple as copy and paste. Just take your final, formatted script – with all its numbering and colour-coding – and paste it directly into the Scripting section. The Studio is designed to do the heavy lifting for you. It will instantly...
Stage 2: Assigning the Data Triggers
Last Updated: July 3, 2025Now that your script is in place, this is where we configure the dynamic triggers. In the Rules section, you’ll set your different audio lines to real-world triggers. The Studio Platform Does the Smart Work for You Here’s where the Studio platform makes your life easier. Based on your script, it will try to automatically...
Stage 3: Add the Sound
Last Updated: July 3, 2025With your script structured and the rules in place, it’s time to add the sound. Your Central Audio Library All your audio files live in the Media Manager. You can easily upload your voice-over clips, music beds, and sound effects using the simple drag-and-drop interface. The Smart Part: Automatic Linking Now for the clever bit....
Stage 4: Arrangement & Quality Control – The Final Polish
Last Updated: July 3, 2025With all your audio now linked to your script, the Studio platform will automatically arrange everything onto a visual timeline. This gives you a clear, bird’s-eye view of your ad’s structure. Now, you can press play. This is the moment to listen through different versions of your ad, just as a listener would, and make...
Sharing for Approval & Going Live
Last Updated: July 3, 2025With your final checks complete, you’re ready to share your work and prepare for launch. Sharing for Client Approval The Studio platform makes client sign-off simple. You can generate a special Dynamic Player link to share with your client and key stakeholders. This interactive preview allows them to hear different versions of the ad in...
