Building in the Studio Platform
Video: Building Your Dynamic Campaign in the AMA Studio Platform
Last Updated: March 18, 2025This section guides you through turning your approved script into a live, functioning dynamic audio campaign using AMA’s intuitive Studio platform. The platform breaks down the process into four manageable stages:
Stage 1: Script Integration – Laying the Foundation
Last Updated: March 18, 2025The first step is seamlessly integrating your formatted script into the platform. Simply copy your script, complete with colour-coding and numbering, and paste it directly into the designated area within the Script section. The platform is designed to intelligently recognise the formatting, ensuring dynamic sections are correctly identified. Double-check that your formatting and numbering have...
Stage 2: Rules Configuration – Defining the Dynamics
Last Updated: March 18, 2025With your script successfully integrated, it’s time to define the rules that govern your dynamic elements. This is where you determine precisely how and when your variations will be triggered. Setting Up Triggers The platform offers a range of trigger options, allowing you to tailor the ad experience to various contexts: Automatic Rule Assignment –...
Stage 3: Audio Implementation – Bringing Your Script to Life
Last Updated: March 18, 2025Now it’s time to breathe life into your script by uploading your audio assets. Media Manager – Your Audio Hub The Media Manager is your central hub for all audio files. It supports a simple drag-and-drop interface, making uploading your voice-over recordings, music beds, and sound effects a breeze. Asset Organisation – Clarity and Efficiency...
Stage 4: Arrangement and Quality Control – Fine-Tuning for Perfection
Last Updated: March 18, 2025With your audio assets in place, you can now arrange them on the platform’s timeline and conduct a thorough quality check. Timeline Management – Visualising Your Campaign The platform automatically arranges your audio elements on a visual timeline, based on the numerical sequence in your script. This provides a clear overview of your campaign’s structure....
Client Approval and Launch – The Final Steps
Last Updated: March 18, 2025Client Review – Gathering Feedback The AMA Studio platform allows you to generate a preview link that you can share with your client. This interactive preview enables them to experience different variations of the ad and provide feedback. It’s a valuable tool for collaboration and ensuring client satisfaction. Publishing Preparation – Ready for Lift-Off Once...
